Replay: Pay Per Call Advertising Metrics and Analytics with LogMyCalls

McKay Allen from LogMyCalls presents the 17 coolest metrics extracted from their phone call analytics in Q1 and Q2 of 2014. This presentation explains how LogMyCalls extracted this information and how analyzing calls after the connection really matters.

McKay explains how good sales agents can drastically improve your pay per call campaign and how duration is NOT the most accurate way to track lead quality. Also, learn about the formula to improve call conversions and see 80% conversion rates on your calls!

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